About us

No matter how good your product or your business service is, the crucial component is how well you go about telling your story to your customers – and that’s where we come in!

We’ve spent decades building a strong rapport with marine, superyacht & luxury-lifestyle editors, journalists, publishers, online influencers and senior opinion-formers, so that clients can benefit directly from these long-standing business connections and special relations.

Covering the whole of Europe, the United States and Canada, Asia Pacific and the Middle East, ours is a truly global business, and our outlook and international press database is reflected in our ability to spread your marine and superyacht news and product messages far and wide.

Whether your market is national or international, Broad Reach Communications can elevate your sales and marketing exposure to a level far higher than you could ever have imagined possible. 


Adam Fiander

Ex Group Head at IPC Media, (now part of Future Publishing), and former commercial head of a portfolio of market leading marine publications and websites. Cruised in various European countries and sailed competitively for many years, including high-profile offshore events, such as the 1997 Fastnet. RYA qualified in both sail and motorboat handling. Knowledgeable in all areas of sales and marketing and set up Broad Reach Communications, as a PR and Media Communications business in 2003 and has since spent his entire career working on behalf of marine and superyacht clients.  Married with two children, hobbies include marathon running, mountain-biking and days out in his 1967 Triumph GT6 classic British sportscar. 


Mike Wills

33-year publishing career as former Group Head of Motorboat & Yachting, Motor Boats Monthly and SuperYacht World, joined Broad Reach Communications in 2015. Mike’s career has afforded  him significant experience and product knowledge in everything from the UK inland boating scene, to production motor cruisers and the glamorous international mega yacht fraternity.  He has participated in Class III offshore power boat racing for the British and World Championships and was runners' up to the British championships in 1985. There were shorter periods away from marine publishing which included as a freelance news writer for BBC's Radio 1. Married with two children, pastimes include fly-fishing, playing the drums and property development.